Caitlyn Vanderhaeghe, President and CEO
I am a mom to three daughters and wife to a supportive husband. My daughter was diagnosed with a serious case of iron deficiency anemia at the age of two. The lack of great products fueled my mission to create excellent kids’ nutrients that I could be proud of. As president and CEO, I am devoted to educating parents about optimal nutrition, developing top quality products and most importantly, bringing a mother’s perspective to the team. With over a decade of experience managing supply chain, sourcing ingredients, and developing natural health products, I know what it takes to make a great supplement.