{"product_id":"attitude-curl-ultra-hydrating-shampoo-shea-butter","title":"Attitude Curl Ultra-Hydrating Shampoo, Shea Butter, 473ml","description":"\u003cp\u003e\u003cstrong\u003eAttitude Curl Ultra-Hydrating Shampoo, Shea Butter\u003c\/strong\u003e is a vegan curl shampoo enriched with shea butter and papaya for very dry, brittle, curly or frizzy hair that needs strengthening and deep hydration.\u003c\/p\u003e\n\u003ch2\u003eAttitude Curl Ultra-Hydrating Shampoo, Shea Butter at a Glance\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKey ingredients:\u003c\/strong\u003e shea butter, curl care, gentle plant-based cleansers\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eType:\u003c\/strong\u003e Shampoo\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 473ml\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBest for:\u003c\/strong\u003e Very dry, brittle curls\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScent:\u003c\/strong\u003e Light, natural\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eContains:\u003c\/strong\u003e shea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCertifications:\u003c\/strong\u003e Vegan, EWG VERIFIED, made in Canada\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eAttitude Curl Ultra-Hydrating Shampoo, Shea Butter Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShea butter\u003c\/strong\u003e — Deep hydration for very dry curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMade for curls\u003c\/strong\u003e — Defines and hydrates waves and curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePlant-based cleansers\u003c\/strong\u003e — Coconut-derived surfactants for a gentle lather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEWG VERIFIED\u003c\/strong\u003e — Meets the Environmental Working Group's strict standards.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePanthenol\u003c\/strong\u003e — Pro-vitamin B5 for moisture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHypoallergenic\u003c\/strong\u003e — Dermatologically tested.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMade in Canada\u003c\/strong\u003e — By Montreal-based Attitude.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eApply to wet hair.\u003c\/li\u003e\n\u003cli\u003eMassage into a lather from roots to ends.\u003c\/li\u003e\n\u003cli\u003eRinse and follow with the matching conditioner.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003eWho It's For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTight or coily curls\u003c\/li\u003e\n\u003cli\u003eVery dry, frizzy hair\u003c\/li\u003e\n\u003cli\u003eDeep hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePairs Well With\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/attitude-curl-ultra-nourishing-conditioner-shea-butter\"\u003eAttitude Curl Ultra-Nourishing Conditioner, Shea Butter\u003c\/a\u003e — to finish your wash\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/attitude-repairing-hair-mask-150ml\"\u003eAttitude Repairing Hair Mask\u003c\/a\u003e — for a weekly deep-conditioning treatment\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhy Attitude Curl Ultra-Hydrating Shampoo, Shea Butter Works\u003c\/h2\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ Why shea butter?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eShea butter is rich in fatty acids that deeply hydrate and strengthen very dry, brittle curls.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ How should I care for curls?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eCurls lose moisture easily. Use a curl shampoo and matching conditioner, detangle with conditioner in, and avoid rough towel drying.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ What cleans the hair?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eCoconut-derived cleansers such as coco-glucoside and sodium cocoyl isethionate create a gentle, creamy lather that lifts oil and buildup without harsh detergents.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdiv class=\"faq-section\" id=\"faq-attitude-curl-ultra-hydrating-shampoo-shea-butter\"\u003e\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003ch3\u003eProduct Information\u003c\/h3\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ How big is the bottle?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003e473ml.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ Which curl types does it suit?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eVery dry, brittle curls.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ Is it vegan?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eYes, per the supplier; the ingredient list contains no animal-derived ingredients.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ Is it tested on animals?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eAttitude describes its products as cruelty-free.\u003c\/div\u003e\u003c\/details\u003e\n\u003ch3\u003eBenefits of Ingredients\u003c\/h3\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ Is it hypoallergenic?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eAttitude describes its formulas as hypoallergenic and dermatologically tested.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ Why panthenol?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eIt helps hair hold moisture.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ Is shea a nut?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eShea comes from the nut of the African shea tree.\u003c\/div\u003e\u003c\/details\u003e\n\u003ch3\u003eUsage and Storage\u003c\/h3\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ How often can I use it?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eAs often as needed.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ Is it colour-safe?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eAttitude marks most Super Leaves formulas as colour-safe.\u003c\/div\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003e➕ How should I store it?\u003c\/summary\u003e\n\u003cdiv style=\"padding-left:25px; margin-top:5px; padding-bottom:10px;\"\u003eCapped, at room temperature.\u003c\/div\u003e\u003c\/details\u003e\n\u003c\/div\u003e","brand":"Attitude","offers":[{"title":"473ml","offer_id":47880237220011,"sku":"137888","price":19.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/files\/137888.jpg?v=1789666492","url":"https:\/\/www.vitamart.ca\/products\/attitude-curl-ultra-hydrating-shampoo-shea-butter","provider":"Vitamart.ca","version":"1.0","type":"link"}