{"product_id":"nordic-naturals-prenatal-dha","title":"Nordic Naturals Prenatal DHA, 90 Softgels","description":"\u003ch2\u003eNordic Naturals Prenatal DHA Details\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eNordic Naturals Prenatal DHA\u003c\/strong\u003e is the official omega-3 of the American Pregnancy Association — a DHA-dominant fish oil formulated specifically for the unique omega-3 needs of pregnant and breastfeeding women. Delivers 830mg of total omega-3 per serving (with DHA emphasized over EPA, the opposite ratio of adult omega-3 products) plus 400 IU of vitamin D3 for added immune and bone support. The small softgel size matters during pregnancy when morning sickness makes large pills difficult to swallow. Unflavoured with Nordic Naturals' proprietary purification ensuring fish oil freshness without aftertaste. 90 softgels = 45-day supply. Made by Nordic Naturals, a global leader in fish oil quality and purity testing.\u003c\/p\u003e\n\n\u003cp class=\"vitamart-trust-strip\"\u003e\u003cstrong\u003eVitamins Lowest Prices\u003c\/strong\u003e | \u003ca href=\"https:\/\/www.vitamart.ca\/pages\/low-price-guarantee\"\u003eLowest Price in Canada — Guaranteed\u003c\/a\u003e | Ships from Ontario across Canada\u003c\/p\u003e\n\n\u003ch3\u003eQuick Facts\u003c\/h3\u003e\n\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eBrand\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eNordic Naturals (Global leader in fish oil quality)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eEndorsement\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eOfficial omega-3 of the American Pregnancy Association\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003ePer serving\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e830mg total omega-3 (DHA-dominant)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eAdded vitamin\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e400 IU vitamin D3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eFormat\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eSmall softgels — easier during morning sickness\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eFlavour\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eUnflavoured — no fish burps or aftertaste\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eSize\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e90 softgels (45-day supply at 2\/day)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003ch3\u003eWho Nordic Naturals Prenatal DHA Is For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePregnant women throughout all trimesters — DHA is essential for fetal brain and nervous system development\u003c\/li\u003e\n\u003cli\u003eWomen trying to conceive who want to build optimal omega-3 stores before pregnancy\u003c\/li\u003e\n\u003cli\u003eBreastfeeding mothers — your baby continues to need DHA through breast milk after birth\u003c\/li\u003e\n\u003cli\u003eWomen with morning sickness who can't tolerate larger fish oil softgels\u003c\/li\u003e\n\u003cli\u003eAnyone wanting the specific DHA-dominant ratio appropriate for pregnancy (vs the EPA-dominant ratio in standard adult fish oil)\u003c\/li\u003e\n\u003cli\u003eWomen supplementing alongside a prenatal multivitamin (which doesn't typically include adequate DHA)\u003c\/li\u003e\n\u003cli\u003eAnyone wanting the additional 400 IU of vitamin D3 alongside their prenatal omega-3\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWho this product is NOT for:\u003c\/strong\u003e Vegans, vegetarians who don't consume fish products (consider algae-based prenatal DHA instead, like Nordic Naturals Algae DHA). Women with fish allergies. Women on blood thinners should consult their healthcare practitioner before any omega-3 supplement — they have mild blood-thinning effects. Non-pregnant adults wanting general daily omega-3 should use an adult fish oil (typically more EPA-dominant) rather than the DHA-dominant prenatal formula. Don't use this as a substitute for a comprehensive prenatal multivitamin — it provides DHA + D3, not the full prenatal nutrient profile.\u003c\/p\u003e\n\n\u003ch3\u003eVitamart's Take\u003c\/h3\u003e\n\u003cp\u003eNordic Naturals Prenatal DHA is a fish-oil softgel for pregnant and breastfeeding women, with DHA plus a small amount of vitamin D3. DHA is the main omega-3 people look for during pregnancy and breastfeeding. The smaller, unflavoured softgels are useful if larger fish-oil capsules are hard to take or you want to reduce fishy aftertaste. It's a practical daily omega-3 to take alongside a prenatal multivitamin.\u003c\/p\u003e\n\n\u003ch3\u003eHow Nordic Naturals Prenatal DHA Compares\u003c\/h3\u003e\n\n\u003ch4\u003ePrenatal DHA vs Regular Adult Fish Oil During Pregnancy\u003c\/h4\u003e\n\u003cp\u003eStandard adult fish oils are typically EPA-dominant (more EPA than DHA) because EPA has stronger research for cardiovascular and inflammation balance — the priorities for non-pregnant adults. Prenatal DHA is DHA-dominant because fetal brain development specifically needs DHA. During pregnancy, the DHA-dominant ratio matches biological need. You can use regular fish oil during pregnancy with practitioner approval, but prenatal-specific formulations are optimized for pregnancy's unique requirements.\u003c\/p\u003e\n\n\u003ch4\u003eNordic Naturals Prenatal DHA vs Nordic Naturals Algae DHA\u003c\/h4\u003e\n\u003cp\u003eNordic Naturals also makes a vegan algae-derived DHA suitable for pregnant women avoiding fish products. Same DHA-focused approach, plant-based source. Fish-derived (this product) has the longer track record and includes EPA in modest amounts; algae-based is the vegan\/vegetarian alternative. Both are appropriate prenatal choices — choose based on dietary preference and allergies.\u003c\/p\u003e\n\n\u003ch4\u003eNordic Naturals Prenatal DHA vs Prenatal Multivitamin's Omega-3 Content\u003c\/h4\u003e\n\u003cp\u003eSome prenatal multivitamins include small amounts of DHA, but rarely enough to meet pregnancy needs (typical prenatal multi: 50–200mg DHA; recommended pregnancy intake: 200–300mg DHA daily minimum). Separate prenatal DHA supplementation is usually necessary even with a quality prenatal multi. Take both — the multi for comprehensive nutrients, DHA separately for adequate omega-3.\u003c\/p\u003e\n\n\u003ch4\u003eNordic Naturals Prenatal DHA vs Drugstore Generic Prenatal DHA\u003c\/h4\u003e\n\u003cp\u003eDrugstore generic prenatal DHA products vary widely in source, purity testing, freshness, and DHA dose. Nordic Naturals is committed to third-party purity testing (heavy metals, PCBs) and freshness verification — critical during pregnancy when avoiding contaminants matters most. The price difference reflects genuine quality and testing standards. For something as important as prenatal supplementation, the quality difference matters.\u003c\/p\u003e\n\n\u003ch3\u003eWhy DHA Specifically Matters During Pregnancy\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDHA is the brain's structural omega-3.\u003c\/strong\u003e DHA makes up about 25% of the total fatty acid content in the brain — it's not just metabolically important, it's literally structural. During fetal development, the rapidly-growing brain needs enormous amounts of DHA to build brain cell membranes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThird trimester DHA demand peaks.\u003c\/strong\u003e The fetal brain undergoes its fastest growth in the third trimester. Maternal DHA stores can be significantly depleted as the baby pulls what it needs. This is why prenatal DHA supplementation is most critical (though not exclusively) during the second half of pregnancy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEye development.\u003c\/strong\u003e The retina has the highest DHA concentration of any tissue in the body (over 60% of structural fatty acids are DHA). Fetal vision development relies on adequate DHA.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe mother depletion problem.\u003c\/strong\u003e If maternal intake is inadequate, the baby still gets DHA — by depleting the mother's stores. Postpartum depression has been linked partly to maternal DHA depletion. Adequate supplementation protects both baby's development AND maternal well-being.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrain development continues postpartum.\u003c\/strong\u003e Breastfed babies receive DHA through breast milk; the level reflects maternal intake. Breastfeeding mothers should continue prenatal-level DHA intake throughout breastfeeding (typically the first 6–12 months minimum).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVitamin D3 inclusion.\u003c\/strong\u003e The 400 IU of D3 in this formula provides modest additional D support beyond a prenatal multivitamin. Most Canadian pregnant women still need additional D3 (1000–2000 IU daily) for optimal levels, particularly through winter months. Talk to your healthcare practitioner about your specific D3 needs based on bloodwork.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhy small softgel matters.\u003c\/strong\u003e First-trimester morning sickness can make large pills difficult or impossible to swallow. The small softgel size is genuinely practical — many women report being able to take this when other large fish oil softgels triggered nausea.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNordic Naturals purification standards.\u003c\/strong\u003e All Nordic Naturals products undergo third-party testing for heavy metals (mercury, lead, cadmium, arsenic) and PCBs, with results well below the strictest international standards. For pregnancy, where contaminant exposure matters most, this purification matters.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe American Pregnancy Association endorsement.\u003c\/strong\u003e The APA selected Nordic Naturals as their official omega-3 based on quality, purity, and appropriate prenatal formulation. While endorsements aren't perfect signals, the APA's selection reflects genuine prenatal-focused quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003ePregnant and breastfeeding women: Take 2 softgels daily with food. Continue throughout pregnancy and through breastfeeding (typically first 6–12 months postpartum). Take with food containing some fat for best absorption of fat-soluble vitamins and DHA. Store in a cool place; refrigeration extends freshness once opened.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCautions:\u003c\/strong\u003e Consult your healthcare practitioner before use if you take blood thinners, have a bleeding disorder, are scheduled for surgery or caesarean delivery (consult your obstetrician about timing of discontinuation), have allergies to fish, take medication, or have a medical condition. Pregnant women should always work with their healthcare practitioner on a comprehensive prenatal plan including this DHA, a prenatal multivitamin, folate, and potentially additional vitamin D3. This product does not replace a prenatal multivitamin — it supplements it.\u003c\/p\u003e\n\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eWhy DHA-dominant for pregnancy instead of EPA-dominant?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eDHA is the primary structural omega-3 in the developing fetal brain and retina — it's what the baby specifically needs in large amounts. EPA has different roles (cardiovascular, inflammation balance) that are more relevant to non-pregnant adults. During pregnancy, prioritizing DHA over EPA matches the biological priority of fetal development. Once you're done breastfeeding, you can transition to a more EPA-dominant adult formula for general health.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eDo I need this if I'm taking a prenatal multivitamin?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eAlmost certainly yes. Most prenatal multivitamins contain little to no DHA (typically under 200mg, often none). Recommended pregnancy DHA intake is 200–300mg daily minimum, with many practitioners recommending higher. Take both: prenatal multivitamin for the comprehensive nutrient profile, prenatal DHA separately for adequate omega-3. They're complementary, not redundant.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eWhen should I start taking it?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eIdeally before conception if you're planning pregnancy — building optimal omega-3 stores in advance. Otherwise, start as soon as you confirm pregnancy and continue throughout. The third trimester is the highest-demand period, but earlier supplementation builds the maternal reserves the baby will draw from. Continue through breastfeeding.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eIs it safe through morning sickness?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eThe small softgel size is specifically designed to be easier during morning sickness. Many women who can't tolerate larger fish oil softgels do well with this format. If you're experiencing severe morning sickness, you may need to time the dose for when nausea is mildest (often evening for many women). If swallowing softgels at all is impossible during severe hyperemesis, consult your obstetrician about alternative approaches.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eWhat about mercury and contaminants?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eThis is the most important consideration during pregnancy. Nordic Naturals uses third-party testing for mercury, PCBs, dioxins, and other contaminants, with results well below the strictest international limits. The fish sources (anchovies, sardines) are small species at the bottom of the food chain with naturally lower contaminant accumulation than larger fish. Quality prenatal DHA addresses the contamination concern; low-cost or unverified fish oil during pregnancy isn't worth the risk.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eShould I take it through breastfeeding too?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eYes, throughout breastfeeding (typically the first 6–12 months minimum). Your baby continues to receive DHA through your breast milk, and the level reflects your intake. Discontinuing DHA after delivery means breastfeeding babies receive less than what their developing brains need. Maternal DHA also supports postpartum mood (DHA depletion has been linked to postpartum depression).\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003ch3\u003ePairs Well With\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/prenatal-vitamins\"\u003ePrenatal Multivitamin\u003c\/a\u003e — essential foundation alongside DHA supplementation\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/vitamin-d\"\u003eAdditional Vitamin D3\u003c\/a\u003e — Canadian pregnant women typically need more than this provides\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/folate-folic-acid\"\u003eFolate\u003c\/a\u003e — essential prenatal nutrient; methylated folate preferred\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/iron\"\u003ePrenatal Iron\u003c\/a\u003e — if your prenatal multi doesn't provide enough and bloodwork shows need\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e💡 Subscribe \u0026amp; save for an extra discount on every order — never run out of your daily supplements.\u003c\/p\u003e\n\n\u003ch3\u003eCompare Similar Products\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/prenatal-vitamins\"\u003eAll Prenatal Vitamins \u0026amp; Supplements\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/omega-3-blend-oil\"\u003eAll Omega-3 Supplements\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/nordic-naturals\"\u003eNordic Naturals Brand\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/pregnancy-and-fertility\"\u003ePregnancy \u0026amp; Fertility Supplements\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAbout Vitamart\u003c\/h3\u003e\n\u003cp\u003eVitamart.ca is Canada's vitamin specialist. We've been selling vitamins and supplements to Canadian families since 2005, shipping from our Ontario warehouse to every province. We believe in \u003cstrong\u003equality products you trust at prices you love\u003c\/strong\u003e — no fancy packaging markups, no pushy upsells, just the vitamins you need at the lowest prices in Canada. Backed by our \u003ca href=\"https:\/\/www.vitamart.ca\/pages\/low-price-guarantee\"\u003eLow Price Guarantee\u003c\/a\u003e: find a lower advertised price at a Canadian competitor and we'll beat it by 1¢.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVitamins Lowest Prices.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Nordic Naturals","offers":[{"title":"Unflavoured","offer_id":42622373232811,"sku":"NN2003","price":40.35,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/products\/Nordic-Naturals-Prenatal-DHA-90-Softgels-Unflavoured_b20132ed-134f-4bc3-a90f-e04b18a7fbe4.jpg?v=1713482277","url":"https:\/\/www.vitamart.ca\/fr\/products\/nordic-naturals-prenatal-dha","provider":"Vitamart.ca","version":"1.0","type":"link"}