{"title":"New Roots Sale (9\/8\/26-9\/14\/26)","description":null,"products":[{"product_id":"new-roots-adrenal","title":"New Roots Adrenal Pure Glandular Concentrate 200mg","description":"\u003ch2\u003eNew Roots Adrenal Details\u003c\/h2\u003e\n\u003cdiv\u003eThe adrenal glands secret hormones and provide support for stress, allergies, muscle tone, and more. Overexposure to daily stresses can leave you and these important glands drained. With raw adrenal concentrate glandular from USAD-approved beef, people often notice an increased ability to deal with the stresses of everyday life, more energy, and increased vitality. \u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003ch3\u003eNew Roots Adrenal Features and Benefits:\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSupports the adrenal glands.\u003c\/li\u003e\n\u003cli\u003eBoosts the endocrine system.\u003c\/li\u003e\n\u003cli\u003eHelps the body deal with stress.\u003c\/li\u003e\n\u003cli\u003eB.S.E. certified, which means certified not to contain \"Mad Cow Disease\".\u003c\/li\u003e\n\u003cli\u003eMade from toxin-free lyophilized glands.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe manufacturers of high-quality therapeutic strength nutrient and herb combinations for specific health concerns include: Prostate Perform, Candida Stop, Freedom Greens, \u0026amp; Plant Digestive Enzymes.\u003c\/p\u003e\n\u003ch3\u003eNew Roots Adrenal Concentrate \u003c\/h3\u003e\n\u003cp\u003eAdrenal is a dietary supplement containing essential nutrients for adrenal gland function. The adrenals are ductless glands of the endocrine system that are responsible for producing some of the most important hormones in the body. Each gland normally weighs about five grams and is comprised of two parts: the cortex or outer section, which is responsible for the production of cortisone, and the medulla or central section, which secretes adrenaline.\u003c\/p\u003e\n\u003cp\u003eThe adrenal cortex helps to maintain salt and water balance in the body. It is also involved in the metabolism of carbohydrates and the regulation of blood sugar. The cortex produces a sex hormone similar to that secreted by the testes as well. The medulla of the adrenal gland produces the hormone epinephrine, also called adrenaline, when the body is under stress. This hormone speeds up the rate of metabolism in order to help the body cope with stressful situations. The functioning ability of the adrenal glands is most often impaired due to extensive use of cortisone therapy for nonendocrine diseases, such as arthritis and asthma. Long-term use of cortisone drugs causes the adrenal gland to shrink in size. Pituitary disease and tuberculosis also cause adrenocortical failure.\u003c\/p\u003e\n\u003cp\u003eIn conventional medical circles, people suffering from stress are generally diagnosed with chronic fatigue syndrome though some are given more erudite-sounding pronouncements that appear to refer to viruses, like Epstein-Barr Syndrome or Cytomegalovirus. Some are told that they are allergic or environmentally sensitive.\u003c\/p\u003e\n\u003cp\u003eSymptoms range from simple exhaustion to much more complex problems. Stress can be emotional, such as insecurity due to lack of parental understanding and support, fear that a vital relationship is unstable because of a partner's illness or infidelity, worry over one's own health and viability, or concern for the well-being of those dear to oneself. Stress can be job- or money-related. One may not like the work or the workplace or other people at work; one may not be earning enough to make ends meet. Stress can also be very physical: working long hours, not sleeping well, straining oneself to meet perceived outside obligations, or sports-related, such as with marathon competitors.\u003c\/p\u003e\n\u003cp\u003eNew Roots Herbal Adrenal Concentrate gives the adrenal gland support to meet the challenges of today's high-stress environment. It boosts your endocrine system resulting in a higher tolerance towards stress.\u003c\/p\u003e\n\u003ch4\u003e\n\u003cstrong\u003eHow does stress Impact Our Wellness?\u003c\/strong\u003e \u003c\/h4\u003e\n\u003cp\u003eStress is usually thought of as a negative factor in our daily lives but it is a necessary part of life. Without stress life becomes boring.  The key to stress, as with everything else in life, is balance. Enough to keep you interested but not enough to become overwhelmed.  Individuals have different thresholds for stress.  What is seen as stressful to one person may not be stressful to another.\u003c\/p\u003e\n\u003cp\u003eThe stress response is the body’s way of preparing for action.  As our species evolved it kept us safe, allowing us to fight for survival, or to flee from dangerous situations.  The sympathetic nervous system response involves increased heart rate, blood pressure, and adrenal output, as well as increased blood flow to the brain, muscles, lungs, and heart.  Those organs that are not needed to fight or flee receive less blood flow, for example, the digestive organs.  This response is very efficient for a short period of time but it is meant to be used sparingly.\u003c\/p\u003e\n\u003cp\u003eThe result of constant stress can be tense muscles, headaches, stomach cramps, teeth grinding, decreased immunity, exhaustion, and insomnia.  Emotionally stress can lead to memory problems, mood related disorders, emotional outbursts, panic attacks, and anxiety.  It is believed that constant stress is a factor in the development of many chronic diseases.\u003c\/p\u003e\n\u003cp\u003eWe often ignore the first signs of stress, such as headaches and insomnia, and use medication to stop the symptoms.  We use stimulants, like caffeine, to allow ourselves to keep working when the body is trying to tell us to slow down.  The masking of stress symptoms eventually causes the body to breakdown. The standard North American diet is deficient in vitamins, minerals and essential fatty acids.  It is high in saturated fat, refined carbohydrates and chemical additives and preservatives. These substances not only do not give your body usable energy, but they also inhibit the use of good quality food by depleting enzymes and hormones necessary for energy conversion.  The body must also deal with the toxic by-products of foods like bleached flour and sugar, artificial sweeteners and flavours and trans-fatty acids.  All of these stressors compromise the health of an individual.\u003c\/p\u003e","brand":"New Roots","offers":[{"title":"30 Capsules","offer_id":42621961994411,"sku":"2262","price":20.79,"currency_code":"CAD","in_stock":false},{"title":"90 Capsules","offer_id":42621962027179,"sku":"1347","price":50.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/files\/2262-new-roots-herbal-adrenal-pure-glandular-concentrate-200mg-30-vegetable-capsules-min.jpg?v=1711139680"},{"product_id":"new-roots-borage-oil","title":"New Roots Borage Oil 1000mg Certified Organic Softgels","description":"\u003ch2\u003eNew Roots Borage Oil 1000mg Certified Organic Details\u003c\/h2\u003e\n\u003ch3\u003eNew Roots Borage Oil is certified organic and non-G.M.O. \u003c\/h3\u003e\n\u003cp\u003eFrom its bristly stems to its blue star-shaped flowers, virtually all parts of the borage plant (Borago officinalis) have been used over the centuries for their healing properties and as a flavoring for foods. As early as the 1600s, Europeans mixed borage leaves and flowers into a wine that was renowned for relieving boredom and dispelling melancholy.\u003c\/p\u003e\n\u003ch3\u003eNew Roots Borage Oil Contains GLA\u003c\/h3\u003e\n\u003cp\u003eLike evening primrose oil and black currant seed oil, borage oil owes its healing power to the presence of essential fatty acids, the most important of which is GLA, an omega-6 fatty acid. (While borage oil is often used interchangeably with evening primrose oil, borage oil boasts more than twice as much GLA.) Once processed by the body, GLA is converted into hormone-like substances that can either block inflammation or promote it. In borage oil, the GLA seems to calm inflammation overall, making it an attractive treatment option for arthritis and other inflammatory conditions. Nature’s most potent concentration of GLA comes in the form of borage seed oil (24%). \u003c\/p\u003e\n\u003cp\u003eThe essential fatty acids combined here have proven to impart a regulatory function on the body’s fatty acid metabolism. Dietary essential fatty acids common to borage seed oil are ultimately converted to hormone-like substances known as prostaglandins. Prostaglandins are important for the regulation of a host of bodily functions including inflammation, swelling, pain pressure in the eye, joints or blood vessels, secretions from mucus membranes and their viscosity, smooth muscle and autonomic reflexes, gastrointestinal system, arteries, ears, heart, water retention, blood clotting ability, allergic response, rheumatoid arthritis, nerve transmission, and steroid production \u0026amp; hormone synthesis.\u003c\/p\u003e\n\u003ch3\u003eNew Roots Borage Oil Helps Promoting Optimal Health\u003c\/h3\u003e\n\u003cp\u003ePast and present scientific research supports the use of essential fatty acid nutrients in promoting optimal health. Borage seed oil is recognized as nature’s richest source of GLA. These natural plant substances used alone have created a great deal of interest in the treatment of numerous health problems. Evidence exists to suggest the combination of omega-3 fatty acids with gamma-linolenic acid (GLA) may further complement the therapeutic result of either fatty acid used singularly.\u003c\/p\u003e\n\u003ch3\u003eNew Roots Borage Oil reduces the aches and pains of rheumatoid arthritis. \u003c\/h3\u003e\n\u003cp\u003eResearchers from the University of Pennsylvania found that high doses of borage oil (1.4 gm a day) led to a significant reduction in pain and swelling in arthritic joints when compared with cottonseed oil, which has no GLA. In a separate study, patients with active rheumatoid arthritis demonstrated fewer clinical signs of inflammation after taking GLA-rich capsules for several months, compared to those who took a placebo. Other researchers reported reduced damage to joint tissues, and less joint pain and swelling, in those rheumatoid arthritis sufferers given very high GLA doses in the form of borage oil.\u003c\/p\u003e\n\u003ch3\u003eNew Roots Borage Oil relieves:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eThe discomforts of PMS\u003c\/li\u003e\n\u003cli\u003eEndometriosis\u003c\/li\u003e\n\u003cli\u003eFibrocystic breasts. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBy interfering with the production of inflammatory substances called prostaglandins, which are released during menstruation, the GLA in borage oil may help ease related cramping and pain. Borage oil may also reduce some of the breast tenderness that women feel before their periods and calm endometriosis-associated inflammation. Many PMS sufferers are found to have unusually low levels of GLA in their systems, which is why supplements may help so much. In women with fibrocystic breasts, the oil’s essential fatty acids can minimize breast inflammation and promote the absorption of iodine, a mineral often found in abnormally low levels in those with this condition. While various studies suggest that GLA-dense oils can effectively treat PMS discomforts, more recent research has cast some doubt on these claims.\u003c\/p\u003e\n\u003cp\u003eFor the majority of ailments mentioned take 1,000 to 1,300 mg of borage oil daily. While research studies tend to use relatively high dosages of borage oil, it’s important to stick to standard recommended dosages. As with all therapeutic products, we suggest that you consult the advice of a health professional. \u003c\/p\u003e","brand":"New Roots","offers":[{"title":"60 Softgels","offer_id":42621962125483,"sku":"0882-DiscoSupplier","price":33.39,"currency_code":"CAD","in_stock":false},{"title":"90 Softgels","offer_id":42621962158251,"sku":"0775","price":44.59,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/files\/0882-new-roots-herbal-borage-oil-60-softgels-min.jpg?v=1718276994"},{"product_id":"new-roots-wild-omega-3-epa-660mg-dha-330mg-softgels","title":"New Roots Wild Omega 3 EPA 660mg DHA 330mg Fish Oil Softgels","description":"\u003ch2\u003eNew Roots Wild Omega 3 EPA 660mg DHA 330mg Details\u003c\/h2\u003e\n\u003cp\u003eNew Roots Wild Omega 3 is a high-potency fish oil softgel delivering 660mg EPA and 330mg DHA per serving — a 2:1 EPA-to-DHA ratio in higher amounts than most standard daily fish oils. Made from wild-caught fish, third-party tested for purity, and built for adults who want more EPA per softgel without stepping up to multiple capsules a day.\u003c\/p\u003e\n\n\u003cp class=\"vitamart-trust-strip\"\u003e\u003cstrong\u003eVitamins Lowest Prices\u003c\/strong\u003e | \u003ca href=\"https:\/\/www.vitamart.ca\/pages\/low-price-guarantee\"\u003eLowest Price in Canada — Guaranteed\u003c\/a\u003e | Ships from Ontario across Canada\u003c\/p\u003e\n\n\u003ch3\u003eQuick Facts\u003c\/h3\u003e\n\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eBrand\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eNew Roots Herbal\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eForm\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eSoftgel\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eEPA\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e660mg per serving\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eDHA\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e330mg per serving\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eRatio\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e2:1 EPA to DHA\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eSource\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eWild-caught fish\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eTesting\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eThird-party purity tested\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003ch3\u003eWho New Roots Wild Omega 3 Is For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eYou want a higher EPA-to-DHA ratio rather than a balanced 1:1 blend\u003c\/li\u003e\n\u003cli\u003eYou want higher per-softgel potency so you don't have to take 3–4 capsules a day\u003c\/li\u003e\n\u003cli\u003eYou're focused on cardiovascular, mood, or inflammation-related omega-3 support\u003c\/li\u003e\n\u003cli\u003eYou prefer wild-caught fish sources with third-party purity testing\u003c\/li\u003e\n\u003cli\u003eYou want a softgel format — no liquid, no spoon, no fishy taste\u003c\/li\u003e\n\u003cli\u003eYou like New Roots' approach of higher-potency, transparent-testing supplements\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWho this product is NOT for:\u003c\/strong\u003e Anyone with a fish allergy. If you're pregnant or breastfeeding and need a high-DHA prenatal formula (DHA dominates for fetal\/infant brain development), a 2:1 EPA-heavy formula isn't ideal — look at NFH Prenatal SAP or a dedicated prenatal DHA. Vegans should choose an algae-based omega-3 like AquaOmega Vegan Algae.\u003c\/p\u003e\n\n\u003ch3\u003eVitamart's Take\u003c\/h3\u003e\n\u003cp\u003eNew Roots Wild Omega 3 is a higher-potency fish oil that supports heart, brain, and joint health. Each softgel delivers a concentrated, EPA-forward dose of omega-3 from wild-caught fish, so fewer softgels are needed for a strong daily amount. Every batch is third-party tested for purity.\u003c\/p\u003e\n\n\u003ch3\u003eHow New Roots Wild Omega 3 Compares\u003c\/h3\u003e\n\n\u003ch4\u003eNew Roots Wild Omega 3 vs Standard Daily Fish Oil (1g totals)\u003c\/h4\u003e\n\u003cp\u003eA standard daily fish oil delivers ~300mg EPA + DHA combined per softgel — fine for general maintenance. New Roots Wild Omega 3 is roughly 3x that potency per serving, which means you hit therapeutic ranges with fewer capsules. Choose a standard daily if you eat fish regularly and just want a small top-up; choose this if you want higher omega-3 support without taking handfuls of softgels.\u003c\/p\u003e\n\n\u003ch4\u003eNew Roots Wild Omega 3 vs NutraSea HP (High-EPA)\u003c\/h4\u003e\n\u003cp\u003eNutraSea HP is a liquid formula with a high-EPA profile often used for mood support — the liquid format delivers higher doses per teaspoon but requires refrigeration and has a flavoured-fish-oil taste. New Roots Wild Omega 3 is the softgel format with high EPA in capsule form. Same general goal (higher EPA without DHA dominance); different format choice.\u003c\/p\u003e\n\n\u003ch4\u003eNew Roots Wild Omega 3 vs Nordic Naturals Ultimate Omega 2X\u003c\/h4\u003e\n\u003cp\u003eNordic Ultimate Omega 2X is a premium-tier high-potency fish oil with third-party testing and strong sustainability sourcing — a benchmark for the category. New Roots Wild Omega 3 offers similar high-potency concept with third-party testing at a more accessible price point. Nordic is the premium-tier option; New Roots is the more accessible high-potency choice.\u003c\/p\u003e\n\n\u003ch3\u003eWhy EPA and DHA Both Matter\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eEPA (eicosapentaenoic acid)\u003c\/strong\u003e is the omega-3 most studied for mood support, cardiovascular health, and inflammation pathways.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDHA (docosahexaenoic acid)\u003c\/strong\u003e is the structural omega-3 — concentrated in brain, eye, and nervous system tissue. Critical for fetal and infant development.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRatio matters for your goal.\u003c\/strong\u003e EPA-heavy formulas (like 2:1 or higher EPA:DHA) lean toward cardiovascular, mood, and inflammation support. DHA-heavy formulas lean toward prenatal, infant, and cognitive support.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThis formula is 2:1 EPA:DHA\u003c\/strong\u003e — an adult daily ratio for general support with an EPA tilt.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eTake 1 softgel daily with food, or as directed by your healthcare practitioner. Taking with a meal that contains some fat improves absorption. Store in a cool, dry place to protect the oil from oxidation.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCautions:\u003c\/strong\u003e Contains fish. Do not use if you have a fish or seafood allergy. Consult your healthcare practitioner before use if you are pregnant, breastfeeding, taking blood-thinning medication (warfarin, aspirin, etc.), have a bleeding disorder, or are scheduled for surgery. Keep out of reach of children.\u003c\/p\u003e\n\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eWhy is the EPA higher than the DHA?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eFor adult daily use focused on cardiovascular, mood, or inflammation support, EPA is the omega-3 most associated with those benefits. A 2:1 EPA:DHA ratio is a common adult formulation. Prenatal and infant products typically reverse the ratio to favour DHA for brain development.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eIs one softgel enough?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eIt depends on your goal. The 660 EPA + 330 DHA per serving is solid daily support. Some practitioners recommend 2–4g of combined EPA + DHA per day for specific clinical situations — talk to yours if you're targeting a higher dose.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eWhat does third-party tested mean?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eAn independent lab (not the manufacturer) verifies the product for purity, potency, and contaminants like heavy metals, PCBs, and oxidation. It's a quality benchmark for fish oils because the raw material can vary widely in cleanliness.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eWill I get fish burps?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eSoftgels generally avoid the reflux that causes \"fish burps\" because they release in the small intestine rather than the stomach. Taking with food helps. If it still happens, try freezing the softgels.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eCan I take this with my multivitamin?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eYes — fish oil and multivitamin is a common stack. Take them with the same meal for convenience and better fat-soluble vitamin absorption.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails\u003e\n\u003csummary\u003e➕ \u003cstrong\u003eIs wild-caught really different from farmed?\u003c\/strong\u003e\u003c\/summary\u003e\n\u003cdiv\u003eWild-caught fish tend to have cleaner fatty acid profiles and lower exposure to certain farm-related contaminants — but rigorous testing matters more than the label. Look for third-party purity testing regardless of source.\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003ch3\u003ePairs Well With\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/vitamin-d\"\u003eVitamin D\u003c\/a\u003e — both fat-soluble; commonly stacked for Canadian winters\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/magnesium\"\u003eMagnesium\u003c\/a\u003e — foundational daily mineral\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/multivitamins\"\u003eMultivitamins\u003c\/a\u003e — round out your daily foundation\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/inflammation\"\u003eInflammation support\u003c\/a\u003e — curcumin, quercetin, and other complementary nutrients\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e💡 Subscribe \u0026amp; save up to 10% on every order — never run out of your daily supplements.\u003c\/p\u003e\n\n\u003ch3\u003eCompare Similar Products\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/omega-3-blend-oil\"\u003eAll Omega-3 Fish Oils\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/heart-health\"\u003eHeart Health Supplements\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/brain-and-memory\"\u003eBrain \u0026amp; Cognitive Support\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/www.vitamart.ca\/collections\/inflammation\"\u003eInflammation Support\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAbout Vitamart\u003c\/h3\u003e\n\u003cp\u003eVitamart.ca is Canada's vitamin specialist. We've been selling vitamins and supplements to Canadian families since 2005, shipping from our Ontario warehouse to every province. We believe in \u003cstrong\u003equality products you trust at prices you love\u003c\/strong\u003e — no fancy packaging markups, no pushy upsells, just the vitamins you need at the lowest prices in Canada. Backed by our \u003ca href=\"https:\/\/www.vitamart.ca\/pages\/low-price-guarantee\"\u003eLow Price Guarantee\u003c\/a\u003e: find a lower advertised price at a Canadian competitor and we'll beat it by 1¢.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVitamins Lowest Prices.\u003c\/strong\u003e\u003c\/p\u003e","brand":"New Roots","offers":[{"title":"60 Softgels \/ Lemon","offer_id":42621969858731,"sku":"2007-DiscoSupplier","price":25.09,"currency_code":"CAD","in_stock":false},{"title":"60 Softgels \/ Natural","offer_id":42621969891499,"sku":"1253-DiscoSupplier","price":23.79,"currency_code":"CAD","in_stock":false},{"title":"120 Softgels \/ Lemon","offer_id":42621969924267,"sku":"2006","price":46.09,"currency_code":"CAD","in_stock":true},{"title":"120 Softgels \/ Natural","offer_id":42621969957035,"sku":"1280*","price":43.69,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/files\/1253-new-roots-herbal-wild-omega-3-epa-660mg-dha-330mg-natural-60-softgels-min.jpg?v=1717521642"},{"product_id":"new-roots-wild-oregano-c93","title":"New Roots Wild Oregano C93, Liquid Oil of Oregano","description":"\u003ch2\u003eNew Roots Wild Oregano Liquid Details\u003c\/h2\u003e\n\u003cdiv\u003e\u003cstrong\u003eDESCRIPTION\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eWild Oregano C93 has among the highest carvacrol percentages of volatile oils available. Wild-crafted from sustainable sources in the Anatolian mountains range in Turkey, we exclusively use Origanum minutiflorum, the revered species considered the best quality worldwide.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eOur hand-picked, chemical-free, steam-distilled wild oregano oil is imported directly from the Mediterranean. We then blend it with certified organic, cold-pressed olive oil for a bold, smooth flavour profile with an antioxidant punch.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eThe quality of oregano oil is based on its species and carvacrol content. Wild Oregano C93 contains the rare species Origanum minutiflorum, which boasts the highest naturally occurring carvacrol concentration of total volatile oils when compared to other oregano oils available: a potency-validated 93.14%. This wild-crafted species of oregano doesn’t have to be “certified” as organic, as it already grows at elevations over 1,500 m in the Turkish wilderness, untouched by the contaminants of modern civilization.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eThe Science Behind Wild Oregano C93\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003eOriganum minutiflorum grows in the higher altitudes of the Mediterranean region. Its naturally occurring carvacrol content has been demonstrated by scientific research carried out by Anadolu University, at the Department of Pharmacology. More research, conducted at Ankara University, has further verified it to be naturally occurring, without the use of any synthetic chemicals or solvents. Over 21 species of Origanum grow wild in the Mediterranean alone; the altitude where they grow affects their carvacrol content.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eOlympic Testing Standards\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003eAt New Roots Herbal, we have access to the same laboratory equipment (brand and model) that is used for drug testing on Olympic athletes. Montreal hosts the headquarters for Olympic drug testing, and their lab confirms and\/or verifies any disputes that may arise in these sporting events. Our sensitive, high-technology instruments have a greater sensitivity than older scientific-testing equipment. With these sophisticated instruments, we achieve the most precise test results possible. Our lab can identify and validate oregano species and their carvacrol content.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eThis research is critical, as carvacrol has been determined as the key ingredient behind the extraordinary properties of oregano oil.\u003c\/div\u003e","brand":"New Roots","offers":[{"title":"15ml","offer_id":42621970153643,"sku":"1233-DiscoSupplier","price":13.99,"currency_code":"CAD","in_stock":false},{"title":"30ml","offer_id":42621970186411,"sku":"1255-DiscoSupplier","price":24.79,"currency_code":"CAD","in_stock":false},{"title":"50ml","offer_id":42621970219179,"sku":"1476","price":38.79,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/files\/1233-new-roots-herbal-wild-oregano-c93-15ml-min.jpg?v=1718275623"},{"product_id":"new-roots-evening-primrose-oil-certified-organic-1000mg","title":"New Roots Evening Primrose Oil 1000mg (Certified Organic)","description":"\u003ch1\u003e\r\n\tNew Roots Evening Primrose Oil Certified Organic 1000mg Details\u003c\/h1\u003e\r\n\u003cdiv\u003e\r\n\tCold-pressed Evening Primrose Oil contains a minimum gamma-linoleic acid (GLA) content of 10%. GLA is recognized as beneficial for women’s health.\u003c\/div\u003e\r\n\u003cdiv\u003e\r\n\t \u003c\/div\u003e\r\n\u003cdiv\u003e\r\n\tCurrent interest with EPO is due to its fatty acid profile. Its typical fatty acid composition is of approximately 70% linoleic acid (LA) and 10% gamma-linolenic acid (GLA).\u003c\/div\u003e\r\n\u003cdiv\u003e\r\n\t \u003c\/div\u003e\r\n\u003cdiv\u003e\r\n\tLinoleic acid is as essential fatty acid found in nuts, seeds, and many vegetable oils (including EPO). There are unfortunately many factors which can interfere with this process, which include saturated fats; hydrogenated oils; blood-glucose problems; along with inadequate dietary intake of vitamin C, magnesium, zinc, and B vitamins. On the other hand, gamma-linoleic acid does not require this conversion, which makes it a desirable source for prostaglandin production by the body.\u003c\/div\u003e\r\n\u003cdiv\u003e\r\n\t \u003c\/div\u003e\r\n\u003cdiv\u003e\r\n\tNew Roots Herbal’s Evening Primrose Oil is available in 500 mg or 1000 mg softgels.\u003c\/div\u003e\r\n","brand":"New Roots","offers":[{"title":"90 Softgels","offer_id":42622188978347,"sku":"1438","price":24.79,"currency_code":"CAD","in_stock":false},{"title":"180 Liquid Softgels","offer_id":42622189011115,"sku":"1439","price":47.29,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/files\/1438-new-roots-herbal-evening-primrose-oil-1000mg-90-softgels-min.jpg?v=1718272071"},{"product_id":"new-roots-quercetin-bioflavonoids","title":"New Roots Quercetin Bioflavonoids 500mg, 90 Capsules","description":"\u003ch2\u003e\r\n\tNew Roots Quercetin Bioflavonoids Details\u003c\/h2\u003e\r\n\u003cp\u003e\r\n\tQuercetin is widely distributed in the plant kingdom and is the most abundant of the flavonoid molecules. It is found in many often-consumed foods, including apples, onions, tea, berries, and brassica type vegetables, as well as many seeds, nuts, flowers, barks, and leaves. It is also found in medicinal botanicals, including Ginkgo biloba, Hypericum perforatum (St. John’s wort), Sambucus canadensis (elder), and many others. It is often a major component of the medicinal activity of the plant, and has been shown in experimental studies to have numerous effects on the body.\u003c\/p\u003e\r\n\u003cp\u003e\r\n\tAll flavonoids have the same basic chemical structure, a three-ringed molecule with hydroxyl (OH) groups attached. A multitude of other substitutions can occur, giving rise to the many types of flavonoids. Flavonoids often occur in foods as a glycoside, meaning they have a sugar molecule (rhamnose, glucose, galactose, etc.) attached to the center ring.\u003c\/p\u003e\r\n\u003cp\u003e\r\n\tQuercetin is the aglycone (meaning minus the sugar molecule) of a number of other flavonoids, including rutin, quercetin, isoquercetin, and hyperoside. Quercetin appears to have many beneficial effects on human health, including cardiovascular protection, anti-ulcer effects, anti-allergy activity, cataract prevention, antiviral activity, and anti-inflammatory effects. Mechanisms of action: flavonoids, as a rule, are antioxidants, and a number of quercetin’s effects appear to be due to its antioxidant activity.\u003c\/p\u003e\r\n\u003cp\u003e\r\n\tQuercetin scavenges oxygen radicals, inhibits xanthine oxidase, and inhibits lipid peroxidation in vitro. As another indicator of its antioxidant effects, quercetin inhibits oxidation of LDL cholesterol in vitro, probably by inhibiting LDL oxidation itself, by protecting vitamin E in LDL from being oxidized or by regenerating oxidized vitamin E. By itself, and paired with ascorbic acid, quercetin reduced the incidence of oxidative damage to neurovasculature structures in skin, and inhibited damage to neurons caused by experimental glutathione depletion. Flavonoids, particularly quercetin, are inhibitors of allergic (IgE-mediated) mediator release from mast cells and basophils. In reported laboratory studies, quercetin inhibited not only IgE-mediated allergic mediator release from mast cells but also IgG-mediated histamine and SRS-A (peptidoleukotriene). Interestingly, quercetin was much more potent as an inhibitor of the release of SRS-A than histamine, suggesting that it might also inhibit the biosynthesis of SRS-A. Subsequently it was demonstrated that quercetin was an effective inhibitor of 5-lipoxygenase. This property of the compound most likely accounts for its effect on peptidoleukotriene biosynthesis.\u003c\/p\u003e\r\n\u003cp\u003e\r\n\tQuercetin is indicated in any inflammatory condition, as it inhibits the formation of the inflammatory mediators prostaglandins and leukotrienes, as well as histamine release. This may be especially helpful in asthma, as leukotriene B4 is a potent bronchial constrictor. Quercetin’s inhibition of xanthine oxidase decreases the formation of uric acid, and thus it may be of value in the treatment of gout. Animal studies have shown quercetin to be protective of gastric ulceration caused by ethanol, by inhibiting lipid peroxidation of gastric cells and\/or by inhibition of gastric acid secretion. An interesting aspect of quercetin’s anti-ulcer effect is that it has been shown to inhibit growth of Helicobacter pylori in a dose-dependent manner in vitro.\u003c\/p\u003e\r\n","brand":"New Roots","offers":[{"title":"Default Title","offer_id":42622190551211,"sku":"1142","price":50.59,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/files\/new-roots-herbal-quercetin-500mg-90-vegetable-capsules_1_-min.jpg?v=1711481263"},{"product_id":"new-roots-vitamin-d3-liquid","title":"New Roots Vitamin D3 Drops Liquid, 1000IU Per Drop","description":"\u003ch2\u003eNew Roots Vitamin D3 Drops Liquid Details\u003c\/h2\u003e\n\u003cdiv\u003e\u003cstrong\u003eDESCRIPTION\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eEach drop of New Roots Vitamin D3 contains 1000 IU of this critical vitamin. Vitamin D3 is required for calcium absorption and many metabolic functions.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eNew Roots Herbal’s Vitamin D3 Drops supplies the biologically active form of vitamin D. Vitamin D3 is critical for the absorption and regulation of calcium and phosphorus levels necessary for strong bones, teeth, and nails.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eThe ability to synthesize adequate vitamin D3 diminishes with age. The many health problems that result from a deficiency of vitamin D3 include osteoporosis and seasonal affective disorder (SAD). Vitamin D3 would improve immunity and reduce the incidence of winter infections. These illnesses can be addressed with a daily supplementation of New Roots Herbal’s Vitamin D3.\u003c\/div\u003e","brand":"New Roots","offers":[{"title":"15ml","offer_id":42622191468715,"sku":"1490","price":13.59,"currency_code":"CAD","in_stock":false},{"title":"30ml","offer_id":42622191501483,"sku":"0171","price":18.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/files\/0171-new-roots-herbal-vitamin-d3-1000iu-30ml-min.jpg?v=1718302344"},{"product_id":"vitamin-d3-2500iu-extra-strength-capsules","title":"New Roots Vitamin D3 2,500IU Capsules, Extra Strength Vitamin D Capsules","description":"\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003ch2\u003eVitamin D3 2,500 IU Extra Strength Details\u003c\/h2\u003e\r\n\u003cp\u003eVitamin D3 is the biologically active form of vitamin D. When combined with sufficient calcium, a healthy diet, and an active lifestyle, it can help reduce the incidence of osteoporosis. Each convenient capsule of Extra Strength Vitamin D3 (cholecalciferol) contains 2,500 IU of this critical vitamin for good health. This is the current maximum dosage recommended by Health Canada without a prescription to help prevent vitamin D3 deficiency.\u003c\/p\u003e\r\n\u003cp\u003eThe World Health Organization (WHO) recognizes vitamin D3 deficiency as a factor for many global health concerns. Statistics Canada reports that 40% of Canadians are vitamin D3 deficient in winter, and 25% during the summer months. New Roots Herbal’s Vitamin D3 Extra Strength delivers a proactive dosage of 2,500 IU per capsule to help prevent vitamin D3 deficiency year-round.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"New Roots","offers":[{"title":"90 Vegetable Capsules","offer_id":42623058935979,"sku":"2731","price":9.39,"currency_code":"CAD","in_stock":false},{"title":"180 Vegetable Capsules","offer_id":42623058968747,"sku":"2732","price":17.99,"currency_code":"CAD","in_stock":false},{"title":"360 Vegetable Capsules","offer_id":42623059001515,"sku":"2733","price":34.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/4126\/8139\/files\/2731-new-roots-herbal-vitamin-d3-2500iu-extra-strength-90-vegetable-capsules-min.jpg?v=1717519798"},{"product_id":"vitamin-d3-2500iu-extra-strength-softgels","title":"New Roots Vitamin D3 2,500IU Extra Strength, 60-600 Softgels","description":"\u003ch2\u003eNew Roots Vitamin D3 2500IU Extra Strength Details\u003c\/h2\u003e\n\u003cp\u003eEach easy-to-swallow softgel of New Roots Vitamin D3 2,500 IU Extra Strength (cholecalciferol) contains 2,500 IU of this essential vitamin for optimal health. This is the maximum dosage recommended by Health Canada without a prescription to help prevent vitamin D3 deficiency.\u003c\/p\u003e\n\u003cp\u003eVitamin D3 is the biologically active form of vitamin D. When combined with sufficient calcium, a healthy diet, and an active lifestyle, it can help reduce the risk of osteoporosis.\u003c\/p\u003e\n\u003cp\u003eThe World Health Organization (WHO) recognizes vitamin D3 deficiency as a significant factor in many global health concerns. Statistics Canada reports that 40% of Canadians are vitamin D3 deficient in winter, and 25% during the summer months. 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